Can You Incentivise People to Do Rates and Reviews on Apple Podcast
Getting feedback on your podcast is essential for improving and growing your show, and podcast reviews remain one of the all-time ways to exercise this. Withal, despite social media and the interconnectedness of the internet, getting listeners to exit reviews tin exist relatively challenging for podcasters.
In this blog, we'll show y'all how to become more reviews, how you lot tin can leverage them to brand your prove better, and why they thing in the beginning place.
How reviews help grow your show
The purpose behind reviews is simple: humans like to know someone else has tried something first and that they vouch for it. It'due south the aforementioned reason you lot gyre down to read the Amazon client reviews before purchasing a product.
Getting positive reviews helps establish your podcast'due south reputation, points out ways to better your content, and ultimately helps influence people to heed to your show. With so many entertainment options and things vying for our fourth dimension, a 5-star rating is often the clincher that makes a potential listener choose one podcast over thousands of others.
Six ways to encourage listeners to go out reviews
Ane of the challenges to getting reviews is the fact that not all platforms support the part. The simply major directories that currently support listener reviews areApple Podcasts (formerly iTunes),Stitcher, Castbox, Podbean, and Podchaser. So when you utilize these strategies, make sure you communicate where listeners can leave reviews!
ane. Remove obstacles
It isn't always clear how to leave a review, and certain platforms are more straightforward than others. Sometimes the confusion around how to leave a review keeps people from interim, then aim to remove as much of the confusion as possible. If you accept a YouTube channel, you can tape a short tutorial video showing listeners how to leave a review on these different platforms.
You can also only spend some time on an episode walking them through the steps to leave a review in Apple tree Podcasts and remove any defoliation or dubiousness they might have.
ii. Ask a few cadre fans
Even if you have a pocket-sized podcast, you likely take a few die-hard listeners y'all've spoken with before through social media, etc. These loyal listeners are a swell place to beginning when you lot demand your get-go few reviews. Y'all can attain out to them and ask if they'd be willing to exit you a rating and review, and most likely, they'll be happy to help!
3. Include a call-to-action at the finish of the episode
The well-nigh straightforward, non-sales-y fashion of getting more reviews is toask for them. Communicate to listeners how much reviews helps your evidence and why they're needed. Since your fans dear listening to you and take built a personal connection with you, they'll be naturally inclined to assistance you lot out.
"If you dear listening to this podcast, delight get out a review in Apple Podcasts."
Make your call-to-activity your ain, and call up that yous only demand to spend a few seconds directing people to your podcast's review section.
4. Highlight loftier-quality reviews
How would you feel if your favorite podcast read your review live on the air and gave you a special shoutout? Amazing, right? That is the aforementioned feeling you can offer to your listeners past leaving their reviews on your podcast. When you spend lx seconds reading one of your 5-star reviews, you encourage a feeling of customs and evidence that y'all're accessible to listeners. Y'all're not too high and mighty to interact with your fans, and that humility goes a long way.
"I desire to take a moment and give a special shoutout to SuperFan87. Here'south what they said in their review on Apple Podcasts (read their review). Thanks so much, SuperFan87; that ways a lot, and every review helps. If y'all'd like to receive a shoutout on a future episode, exit a review for the show in Apple Podcasts!"
five. Run a contest
Contests piece of work all-time if y'all take a sizable audience, and you number of reviews for your podcast doesn't accurately reflect it all the same. If that describes your podcast, consider running a review contest. Here's how it works:
Offset, make up one's mind on your give-aways. It could be a one-on-ane coaching session with you, some fun podcast swag like a t-shirt or coffee mug, or free access to an online course you've put together.
Next, announce that yous're running a podcast review contest, reveal what they're entering to win, and set a appointment when the competition will shut. We suggest letting your competition run for roughly i calendar week. If you cut off a competition too soon, y'all might not get many entries; if yous let it run too long, your listeners won't experience a sense of urgency to enter.
In one case the entry period is over, yous can select the contest winner and announce it on an episode. Make sure to thank anybody who participated and tell them how much information technology helps the show when people leave reviews. Have the winner make it touch with you via email or your DMs so you lot can give them their prize.
Pro tip: Inquire listeners to screenshot their review and email it to you, and so you have an easy way to get in touch with them if they win.
6. Incentives
Incentives are similar to contests simply work toward a common goal vs. private giveaways. You tin make up one's mind to release premium content or even start a new podcast once you reach a certain amount of reviews. Whichever incentive you pick, brand sure it's in line with your own goals and your audition's interests.
Tools to aid you lot keep track of reviews
Once you start getting more than reviews, yous'll need a way to go along track of them. If you lot have your podcast listed on all of the major directories (which we highly encourage), y'all'll become reviews from several platforms. To avoid having to log in to each platform individually, consider using a service like MyPodcastReviews or Podrover to aid you keep track of your reviews all in one place.
The MyPodcastReviews' setup is quick and straightforward. To get started, create an account or showtime a 14-24-hour interval trial. Then, merits your podcast(s), and become to your dashboard to immediately come across your reviews from Apple tree Podcasts, Stitcher, Podchaser, and Castbox. Podrover has a similar setup, offers a thirty-day trial, and has cheaper options if you only demand to track one podcast.
Final thoughts & more than growth strategies
Getting reviews is a pivotal part of edifice your podcast's reputation and persuading others to listen. Just like any growth strategy, though, it'due south just i tactic of many, and nosotros propose using a variety of methods to avoid over-focussing on any one in particular. These powerful podcast growth strategies can help you brainstorm more than ideas to expand your accomplish!
Source: https://www.buzzsprout.com/blog/podcast-reviews
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